New York State makes "unprecedented" $60 million investment in tourism

Skift Take
Between New York State’s new investment, NYC and Company’s 2015 fight for 55 million tourists, and Brand USA’s new tie-up with Niagara Falls, we’re anticipating a noticeable rise in New York arrivals in coming years.
Gov. Andrew M. Cuomo announced the launch of New York’s largest tourism campaign in decades, committing nearly $60 million last week to grow the industry, create jobs and attract even more visitors