Qantas tries to drive social booking through its new site Hooroo

In what is being billed as an attempt to boost domestic tourism, Qantas has unveiled a service called Hooroo combining hotel search and booking with a big emphasis on social media.

Borrowing in parts from the new swathe of search sites such as Pinterest (generally) and Trippy, Wanderfly et al in travel, Hooroo allows users to search for destinations, accommodation and things to do, using large images in what it hopes is more about inspiring travellers ahead of visiting the country.