The Rise of the Millennial Traveler
With Millennials expected to soon surpass Boomers in overall travel spending, hotels, booking sites and destination marketing organizations are retooling their product, branding, business models and communication methods. Here’s what they should prepare for.
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Companies in the report:
|Austin CVB||InterContinental Hotels|
|Visit Philadelphia||Contiki Vacations|
|VisitDenmark (no space)||Getaroom.com|
|German Convention Bureau||ReviewPro|
|Montreal Tourism||Millennials in Travel|
|Choose Chicago||Barkley Ad Agency|
|MOXY Hotels||HVS Global Hospitality Services|
|Aloft Hotels||The Boston Consulting Group|