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Aimed at the strategists, marketers and technologists in travel, the SKIFT TRENDS REPORTS provide you with in-depth trends analysis, covering all sectors the travel industry.

Latest Reports

How do top executives and mobile gurus in travel view the shift toward mobile and what does it mean for lookers, bookers and the bottom line?

The future of conventions is a hybrid of live and virtual engagement, connecting people through channels, leveraging collective knowledge over time.

Read about 2014's social media activity among DMOs, which metrics matter on social media, and case studies from Tourism Boards across the world.

Business travel is showing post-recession resiliency, and opportunities to reach working travelers abound in the digital ecosystem.

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The Skift Trends Reports provide you with the latest intelligence on travel trends. We produce two new reports per month, diving into the subjects that the top travel strategists, marketers, and technologists care about the most.

What's Coming Next

We'll give you insight to the trendlines before they become press headlines. Here are the topics we'll uncover in our upcoming Skift trend reports.

DestinationDec 2014

Winter Travel Trends

DigitalNov 2014

Content Marketing in Hospitality

HospitalityNov 2014

Culinary Tourism