Visit Scotland creates meme of cardigan-clad Shetland ponies for new ad campaign

In order to drum up some interest amongst tourists, the national tourist board of Scotland recently conducted a lighthearted photo shoot involving a couple of Shetland ponies wearing eye-catching cardigans.

The ponies, named Fivla and Vitamin, pose peacefully in the gorgeous Scottish landscape while sporting their one-of-a-kind red and brown sweaters. The outfits were custom-crafted out of Shetland wool by a local knitter named Doreen Brown.