For all of our trends roundups, go here.
>>Tourism bureaus can create dynamic experiences to engage conference planners: Visit Denver Invests Big In Event Marketing to Woo Event Planners
>>If hospitality is what travel businesses are built on, how hospitable do the front line employees feel about their work? New Skift Monthly Series: Voices From the Front Lines of Travel
>>There is progress when it comes to letting employees book the accommodations that they want: Airbnb Scores Another Win With Corporate Travel Management Integration
>>It makes sense that business travelers who don’t travel very much would try to include some leisure elements when they do hit the road: Bleisure Travel Isn’t Growing, Despite What Trends Might Say
>>Uncertainty remains the key word, but a year of record spending followed by “moderate” growth is still good news: Global Business Travel Outlook Is ‘Cautious Optimism’ With a $1.2 Trillion Year on the Books
>>For almost any kind of conference to evolve, it needs to leverage the collective knowledge of the community: How South by Southwest Crowdsources New Programming Ideas
>>The national political conventions and South by Southwest provide baseline case studies about how to drive passionate engagement: The Future of Conference Attendee Engagement — Meetings Innovation Report
>>As more millennials become business travelers, they’re certainly going to look to explore during their business trips: Is Bleisure Overblown? — Skift Corporate Travel Innovation Report
>>James Cameron is the latest A-list celebrity to be hired for a major tourism campaign, and this one actually seems like a decent fit: James Cameron Is New Zealand’s Latest Tourism Ambassador
>>Giving students a great experience while they’re young likely leads to repeat business when they’re older: 5 Charts Showing Student Traveler Preferences in the U.S. and Abroad
>>Tech should continue to evolve to make the cruise experience easier to navigate: How Royal Caribbean Wants to Make Smart Ships Smarter
>>Since people are already wandering city streets in search of Pokémons, tourism marketers are trying to guide them to local attractions: The Smart Tourism Groups Already Leveraging the Pokémon Craze
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