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Hyatt Expands Loyalty Program and 3 Other Hospitality Trends This Week

  • Skift Take
    This week in hospitality, Hyatt announces plans to slowly incorporate its newest acquisition into the World of Hyatt program, the CEO of 25hours warns of the danger of jumping on the co-living trend, and Airbnb flaunts its strength with new company data.

    Hyatt Expands Loyalty Program to Include Its Two Roads Hospitality Brands: World of Hyatt members have a wider spectrum of hotels to look forward to in their loyalty program later this year. Starting this week, portions of Hyatt’s acquisition of Two Roads Hospitality will start getting incorporated into the loyalty program.

    Co-Living and Co-Working Are Gimmicks, Declares 25hours Hotels CEO: What’s most interesting about this boutique lifestyle hotel brand is its willingness to take risks and to continually experiment, but not if that means following the pack.

    Airbnb Says It Has Hosted More Than Half a Billion Travelers Since Its Launch: Context is everything, and it’s hard to have that when the company reporting a bunch of facts and figures makes it hard to have comparisons to past data. We can’t wait to see that S-1 filing, eventually.

    The Luxury Travel Industry’s Most Overused Buzzwords: While journalists are never in favor of banning speech, we are all in when it comes to retiring clichés, shibboleths, and truthiness. See if any of the travel marketing “hidden gems” mentioned below make your list.

    Photo Credit: Alila Villas in Bali, Indonesia. Alila is one of the Two Roads Hospitality brands Hyatt plans to incorporate into its loyalty program. a.canvas.of.light / Flickr
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