For all of our trends roundups, go here.
>>The biggest news from last week’s hospitality conferences had to do with a single theme: branding: For Hotel CEOs, Understanding the Magic Behind Branding Has Never Been More Crucial
>>It is a delight to witness a hotel arrival that hums with quiet efficiency and professionalism: Tokyo, the Park Hyatt and the Art of the Hotel Arrival
>>Will men actually respond to this digital marketing campaign? Hilton’s Extended Stay Brands Want to Teach Men How to Be Better Travel Planners
>>Some short-term rental companies project that they will have higher room sales than some hotels by 2020: The Business of Hotels Vs. Short-Term Rentals in 4 Charts
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