Skift

Hotels

In Mayan calendar end of the world, hoteliers see salvation

  • Skift Take
    If Spirit Airlines can do marketing based on Tiger Woods’ marriage blow-up, then hoteliers certainly can find plenty of opportunity in the Mayan calendar end of the world, and after-world.

    Where the Mayans saw the end of time, marketers see dollar signs.

    As ancient doomsday predictions draw near, a number of hotels and restaurants are launching tongue-in-cheek promotions to profit from the fiery apocalypse forecasts surrounding Dec. 21, one Mayan Calendar’s end date. The offers range from end-of-days themed vacation packages to restaurant menus encouraging customers to live it up one last time.

    Step one of apocalypse preparation is returning some of those holiday gifts to free up additional end-of-days capital because many hotel offers this doomsday require deep pockets (but what does money mean anyway when the world is ending?!).

    Photo Credit: At $79,000 per couple, the Rosewood Mayakoba package is above the pay grade of most people of Mayan heritage. Rosewood Mayakoba
    Subscribe Now

    Already a member?

    Already a member?

    Subscribe to Skift Pro to get unlimited access to stories like these

    Subscribe Now

    Already a member?

    Exit mobile version