Millions of people look to TikTok every day to plan their next vacation. So airlines, destination marketers, and hotels create short videos on the platform to influence final booking decisions. Over 60% of users in Germany, Austria, and Switzerland say they’re likely to book a holiday based on recommendations they’ve seen on TikTok, according to … Continue reading Travel on TikTok: Top Trends, Longer Videos and the Future of Booking Trips