A new report published by research firm Piper Jaffray suggests it doesn’t necessarily pay to book direct with hotels instead of with an online travel agency (OTA) such as Expedia or Booking.com, or a metasearch site such as Kayak or Trivago. Analysts looked at hotels from the top four hotel chains (InterContinental Hotels Group, Marriott International, Hilton, and … Continue reading New Research Suggests It Doesn’t Always Pay to Book Direct for a Hotel