5 Aviation Trends We’re Talking About at Skift This Week

Every week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends. This one looks at top aviation trends.

For all of our trends roundups, go here.

>> There have been several low cost rebranding efforts this year, find out from Southwest how it’s done: Skift Forum Video: Southwest’s CMO on the Right Way to Brand an Airline

>> Expedia wants you to see its ratings besides its best prices: Expedia Adds Ratings for Airline Seats and In-Flight Amenities

>> Another example of an airline and destination working together: Singapore Airlines and Tourism Australia Deepen Marketing Collaboration in Deal Worth A$12 Million

>> Tourists use international and domestic carriers about the same throughout the year:  International Air Traffic Snapshot for August 2014

>> AT&T is the latest phone carrier to say no: AT&T Scraps Plans to Introduce In-Flight Wi-Fi