Cruises

Luxury Companies Create Gateway Products for Tighter Budgets

Luxury Companies Create Gateway Products for Tighter Budgets

Laura Powell, Skift

Should luxury companies introduce lower-priced offerings, or do they risk diluting their brand and/or cannibalizing business from the main brand? We look at how several high-end travel companies are approaching the challenge.

2 months ago

China Cruises Are Packed at Lower Prices Amid Tensions With South Korea

China Cruises Are Packed at Lower Prices Amid Tensions With South Korea

Hannah Sampson, Skift

An international dispute that forced itinerary changes for China-based cruises threw operators for a loop, but demand seems fundamentally intact. If tensions ease and South Korea reopens, will pricing return to high levels or have lower fares become the new normal?

2 months ago

Cruise Passengers Are Booking Earlier Than Ever. Is That a Good Thing?

Cruise Passengers Are Booking Earlier Than Ever. Is That a Good Thing?

Hannah Sampson, Skift

Cruise companies are finally seeing the booking behavior they desired as more passengers reserve their places earlier. But observers wonder if selling inventory too far in advance means cruise lines are leaving money on the table.

2 months ago

Norwegian Cruise CEO Says Cuba Sailings Are Selling Strong

Norwegian Cruise CEO Says Cuba Sailings Are Selling Strong

Hannah Sampson, Skift

Norwegian's results are more evidence that the cruise industry is booming despite the downturn in the up-and-coming China market. By using language like "the stars aligned," however, executives sound like they're trying to lower expectations that the good luck will stick around.

2 months ago

Disney Cruises Have Big Fans Who Don’t Bring Along Children

Disney Cruises Have Big Fans Who Don’t Bring Along Children

Fran Golden, Bloomberg

Disney’s cruise product is top notch, but we doubt you’d see adults tattooing themselves if it wasn’t for a life-long affinity for the larger Disney brand.

3 months ago

Royal Caribbean Says Just About Everything Is Going Right

Royal Caribbean Says Just About Everything Is Going Right

Hannah Sampson, Skift

Royal Caribbean Cruises has stuck by its plan to avoid lowering fares to fill up ships, and that strategy appears to be working. But the cruise operator is benefitting from a lot of other factors right now too.

3 months ago

The Luxury Cruise Lines Sailing the Waters of the Amazon

The Luxury Cruise Lines Sailing the Waters of the Amazon

Laura Powell, Skift

As European rivers become overcrowded, luxury travelers are looking to escape the masses. They are finding the isolation they seek in Peru's Amazon region.

3 months ago

Lindblad Expeditions Launches Its First New Ship in Alaska

Lindblad Expeditions Launches Its First New Ship in Alaska

Associated Press

As Alaska proves to be a consistently popular market, more cruise lines — ranging from expedition to mass-market to luxury — are sending new capacity to the region.

3 months ago

Small Luxury Ships Give Passengers a Close-Up View in Alaska

Small Luxury Ships Give Passengers a Close-Up View in Alaska

Nikki Ekstein, Bloomberg

Several luxury lines already sail in Alaska, but Seabourn's return means passengers who want a high-end cruise experience mixed with adventure have even more choices in the popular summer destination.

3 months ago

Norwegian Cruise Line Is Sending a Second Ship to Cuba as Demand Stays Strong

Norwegian Cruise Line Is Sending a Second Ship to Cuba as Demand Stays Strong

Hannah Sampson, Skift

Flights to Cuba are expected to be less in demand once the Trump administration's travel restrictions are enforced, but could that lead to more interest in cruises? Norwegian Cruise Line's announcement indicates the cruise operator is expecting a bump in business.

3 months ago

Carnival Is Upping Its Ad Spending to Drive More Cruise Bookings

Carnival Is Upping Its Ad Spending to Drive More Cruise Bookings

Hannah Sampson, Skift

Carnival Corp. said its cruise lines have made a case for additional advertising and marketing dollars to generate more bookings — and the parent company is listening. Now we wait to find out how that money gets spent and what kind of results they will see.

4 months ago

The Business of Loyalty: Carnival Cruise Line Wants to Win Over Customers Earlier

The Business of Loyalty: Carnival Cruise Line Wants to Win Over Customers Earlier

Hannah Sampson, Skift

Cruise loyalty programs are different from airline and hotel offerings, but Carnival Cruise Line's approach can still be instructive — especially as it evolves.

4 months ago