Articles tagged “xennials”

Targeting a New Microgeneration of Luxury Travelers

Targeting a New Microgeneration of Luxury Travelers

Laura Powell, Skift

Just when you started having it up to here with ballyhooed buzzwords like millennials, authenticity and experiential travel, along comes J. Walter Thompson with a whole new compendium of marketing terminology. Let's see what sticks.

2 years ago