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Hotels
Is Sonder a short-term rental operator of multi-unit apartments or a hotelier? Well, it's both, and the new collection is geared to help guests discover the difference.
Dennis Schaal | 2 months ago
News Blog
Travelers are only modestly more dissatisfied with hotel stays on average worldwide than before the pandemic, according to a review of 6 million user-generated reviews and 20 million online comments. But North America stood out as a region where many guests felt hotels were underperforming compared to 2019. Shiji ReviewPro compiled its 200-page hotel guest…
Sean O'Neill | 7 months ago
Online Travel
What happened to the good old days of rich travel companies getting richer through digital marketing? Ha. Airbnb said brand marketing and public relations (both forms of storytelling) let it reduce its reliance on performance marketing.
Dennis Schaal | 7 months ago
Boom or bust, these are early days for generative AI. Tripadvisor could either turn the new tech to its advantage, or if not the company could become the Blockbuster Video of trip planning.
Dennis Schaal | 8 months ago
Google made changes to Google Flights and Hotels related to transparency in hotel reviews and pricing under pressure from the European Commission — but stopped short of making those modifications elsewhere in the world. "Reviews aren't verified," Google states in the European Union. Source: Google At the behest of the European Commission, Google added text…
Joy, fear and sadness: these are just some of the emotions hotel guests feel when they encounter a customer services robot during their hotel stay. That’s according to researchers who extracted a sample of 9,707 customer reviews from Ctrip and TripAdvisor. They found the majority of customers have a positive experience with robots. The feeling…
Matthew Parsons | 1 year ago
Less than a year ago, a Tripadvisor pitch deck about Tripadvisor Plus touted its "multibillion dollar revenue potential." Despite the company expressing confidence in Plus when it scrapped its business model in September, Tripadvisor admitted last week "we haven't found the product-market fit that we're looking for."
Dennis Schaal | 2 years ago
Steve Kaufer had a great run at Tripadvisor, transforming a company with a small office over a pizza shop in Massachusetts 20 years ago into a global, household-name brand. The issue for Tripadvisor isn't necessarily who will replace Kaufer, but what innovations will it take to revive the company.
Both Sonder and Vacasa need to clean up customer service issues, but they are probably not so acute as to give investors much pause.
A Thailand hotel filed criminal charges, now dropped, against a review writer. But it's now the hotel itself that will get penalized because its placement on Tripadvisor's pages will get demoted for 90 days.
Dennis Schaal, Skift | 3 years ago
