Articles tagged “user reviews”

Online Travel

Tripadvisor CEO Steve Kaufer to Leave Post in 2022, Search Is On for Successor

Steve Kaufer had a great run at Tripadvisor, transforming a company with a small office over a pizza shop in Massachusetts 20 years ago into a global, household-name brand. The issue for Tripadvisor isn't necessarily who will replace Kaufer, but what innovations will it take to revive the company.

Tripadvisor CEO Steve Kaufer to Leave Post in 2022, Search Is On for Successor

Online Travel

Will User Reviews Impact Sonder’s and Vacasa’s Debuts as Public Companies?

Both Sonder and Vacasa need to clean up customer service issues, but they are probably not so acute as to give investors much pause.

Will User Reviews Impact Sonder’s and Vacasa’s Debuts as Public Companies?

Hotels

Tripadvisor Struck Back at Thailand Hotel That Had Reviewer Jailed

A Thailand hotel filed criminal charges, now dropped, against a review writer. But it's now the hotel itself that will get penalized because its placement on Tripadvisor's pages will get demoted for 90 days.

Tripadvisor Struck Back at Thailand Hotel That Had Reviewer Jailed

Hotels

Airbnb Will Roll Out Policy That Aims to Protect Hosts From Scheming Guests

Many Airbnb hosts of the mom-and-pop variety — yes, there are a few left — feel aggrieved when they welcome guests into their homes and have to bear the consequences of hostile reviews penned with the worst intentions. Airbnb is trying to tip the balance back toward hosts — and is probably making neither party totally happy.

Airbnb Will Roll Out Policy That Aims to Protect Hosts From Scheming Guests

Online Travel

TripAdvisor Responds to Critics by Changing How It Displays Hotel Reviews About Sexual Assault

TripAdvisor's treatment of sexual assault allegations at hotels will not please people who would like to see these properties' listings pulverized. But for those travelers scoping out hotels for issues of concern, these feature changes are a modest, incremental, and positive step.

TripAdvisor Responds to Critics by Changing How It Displays Hotel Reviews About Sexual Assault

Online Travel

TripAdvisor Plays Meta on Meta Marketing Game With Google

TripAdvisor still isn't crazy about Google emphasizing its own travel businesses ahead of those of competitors. Still, in the wacky world of online travel marketing, metas will advertise in other metas when the financials work in their favor. User experience? It isn't always the best.

TripAdvisor Plays Meta on Meta Marketing Game With Google

Online Travel

Skift Forum Preview: TripAdvisor CEO Shrugs Off Advertising Slump as a Blip

Here's an unorthodox thought in business: TripAdvisor CEO Steve Kaufer knows that the company's value proposition for its customers can remain strong even when the financials face difficulties every once in a while. That's a truism that sometimes gets lost when pundits focus merely on stock price variations.

Skift Forum Preview: TripAdvisor CEO Shrugs Off Advertising Slump as a Blip