Articles tagged “university”

Luxury Brands Launch College Tours to Meet Maturing Gen Zers

Luxury Brands Launch College Tours to Meet Maturing Gen Zers

Samantha Shankman, Skift

Creating customized college packages is smart for several reasons: Parents are happy to pay for a less stressful experience and young affluent teens become comfortable with a brand during a critical and memorable moment, leading the way for future business.

10 months ago

Chinese Tourists Flock to Boston for University Tours

Chinese Tourists Flock to Boston for University Tours

Kelly Blessing, Bloomberg

The universities are the primary draw for Chinese families arriving in Boston this summer, but their academic interests are also a boon for local businesses that benefit from their arrival.

5 years ago