Articles tagged “travel metasearch”

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Executive Q&A: How Hoteliers Can Master Metasearch Advertising With Machine Learning

Executive Q&A: How Hoteliers Can Master Metasearch Advertising With Machine Learning

DerbySoft + Skift

Hoteliers are typically at a disadvantage when it comes to competing efficiently in metasearch with online travel agencies. But most of these challenges can be overcome with the right technology partner in place.

3 months ago

Can Loyalty Points Transform Travel Metasearch? A Japanese Case Study

Can Loyalty Points Transform Travel Metasearch? A Japanese Case Study

Yixin Ng, Skift

Line Travel Japan’s new rewards initiative is a neat, innovative way to upsell online travel agencies, but it represents a whole lot more. It's a sign of loftier metasearch ambitions to own customers in a fight against common enemies — the lowest-price quandary and the Google behemoth.

8 months ago

Booking Site Ixigo’s Rail-First Strategy Propels Growth in India

Booking Site Ixigo’s Rail-First Strategy Propels Growth in India

Sean O'Neill, Skift

An exclusive first look at Ixigo's fiscal year financials reveals that the travel price-comparison startup is growing rapidly. Its story suggests how business models that originated in Western markets sometimes need to adapt to local needs to succeed in emerging markets.

1 year ago

New Skift Research Report: A Deep Dive Into the Google Travel Ecosystem 2018

New Skift Research Report: A Deep Dive Into the Google Travel Ecosystem 2018

Luke Bujarski, Skift Research

Without question, Google will continue to aggressively grow its multi-billion dollar advertising business by securing stronger direct relationships with both the supplier and the traveler.

2 years ago