Articles tagged “tourism board”

Tourism Marketing’s Fight for Survival Offers a Chance for Reinvention

Tourism Marketing’s Fight for Survival Offers a Chance for Reinvention

Rosie Spinks, Skift

There is simply no historical precedent for what the tourism marketing industry is currently going through. Some argue that makes it a perfect time for the industry to reinvent itself.

2 months ago

Promoting Tourism in the Time of Coronavirus Is a No-Win

Promoting Tourism in the Time of Coronavirus Is a No-Win

Rosie Spinks, Skift

Tourism marketers are facing somewhat of a conundrum: The optics of tourism campaigns during widespread panic can fall flat, but failing to market low-risk destinations may make a bad problem even worse.

3 months ago

Travel Oregon’s Budget Could Be Threatened Over Scrutiny of Its Executives’ Pay Hikes

Travel Oregon’s Budget Could Be Threatened Over Scrutiny of Its Executives’ Pay Hikes

Associated Press, Associated Press

Tourism boards in the U.S. often have to fight hard to maintain their funding sources. When legitimate questions over executive compensation levels come up — as has happened in Oregon — it threatens to give all of tourism marketing a bad name.

4 months ago