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Skift Pro Columns

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Hotels

Hotel Group Faith in Asset Light Model Opens Gap for Upstarts

Most large lodging companies avoid owning real estate. This groupthink is dumb. One of the smartest strategic thinkers in hospitality, Inès Blal, is right to call for a more critical appraisal of the asset-light model.

Hotel Group Faith in Asset Light Model Opens Gap for Upstarts

Business Travel

Selina’s 3 Biggest Challenges as It Prepares to Go Public

Can a hotel brand retain a uniqueness across its properties when expanding? Selina thinks so, and has been trying to convince potential investors it’s (almost) got the magic formula for a mass market cool factor. Still, it admits it’s stepping into the unknown with these hurdles to face.

Selina’s 3 Biggest Challenges as It Prepares to Go Public

Online Travel

Tourism Economics Study Boosts Vacation Rentals and Downplays Local Concerns

Tourism and short-term rentals can be highly beneficial to some communities, but tourism boards and research firms for hire shouldn't view them as sacrosanct.

Tourism Economics Study Boosts Vacation Rentals and Downplays Local Concerns

Hotels

6 Themes for Hotel Earnings Season

Expect analysts in the next few weeks to be eyeing the group bookings recovery, Europe's energy supply shock, hubris about property pipelines, currency turmoil, China's fragility, and opportunities in lifestyle properties.

6 Themes for Hotel Earnings Season

Business Travel

Hotels Overload on Wellness in the Battle to Host Company Retreats

The sky's the limit for the hospitality sector, coming up with ideas like "togetherness programs" and offering increasingly bizarre spiritual and nature-based activities. But for how long will companies take the bait?

Hotels Overload on Wellness in the Battle to Host Company Retreats

Online Travel

Google Expands Its Things to Do Feature Deeper Into Maps

Step by step, inch by inch, Google is becoming more central to the tours and activities sector. We've seen this playbook before.

Google Expands Its Things to Do Feature Deeper Into Maps

Business Travel

The Cities With the Highest Costs to Co-Work

A snapshot of how much it costs to go flex reveals few discrepancies in pricing, but some telltale signs of where prices could be about to soar.

The Cities With the Highest Costs to Co-Work

Business Travel

Does Shift by Accor’s Wojo to Offices Mean Digital Nomadness Has Peaked?

The intense relationship with digital nomads could be cooling off, as hotels increasingly turn "hybrid" and map out a future that focuses on permanent bases for corporations.

Does Shift by Accor’s Wojo to Offices Mean Digital Nomadness Has Peaked?

Online Travel

Airbnb, Google and Agoda Hint at Upcoming Search and Fintech Features

Airbnb needs to provide more information to guests about hosts, and making them more searchable would be an improvement. The fear, though, is that such information would make it easier for guests to book directly with hosts and bypass Airbnb.

Airbnb, Google and Agoda Hint at Upcoming Search and Fintech Features

Hotels

Independent Hotels Tap Social Media to Drive Direct Bookings

Independent hoteliers don't have a level playing field with the big brands when it comes to attracting direct bookings. But a savvy use of social media can improve things a lot.

Independent Hotels Tap Social Media to Drive Direct Bookings