Articles tagged “qlika”

Priceline Acquires Qlika Micro-Targeting Startup for $3 Million for Agoda Brand

Priceline Acquires Qlika Micro-Targeting Startup for $3 Million for Agoda Brand

Dennis Schaal, Skift

If any company were an expert in search engine marketing, you'd figure it would have to be Priceline since it's had so much practice and success. It is a testament to the complexity of the genre that the Priceline Group decided to go out and acquire a tiny, 2-year-old startup to further advance the effort.

6 years ago