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SkiftX
The key is to leverage residents and visitors already in the city and then extend this creative way to market Lisbon.
Rafat Ali, Skift | 10 years ago
Hotels
Spain was once a major tourism driver for the smaller Iberian country, but as Europe’s outbound market wanes, it is the Middle East that again steps in to generate interest and demand.
Reuters | 11 years ago
A small country like Portugal is quick to take advantage of branding opportunities, and in this case, is taking a surfing world record to promote itself as the Hawaii of Europe to its landlocked neighbors.
Skift | 11 years ago
Airlines
Passengers shop at airports to pass the time between flights, so a mobile shopping experience doesn’t make much sense unless would-be shoppers are scoping out the inventory before they arrive.
Portugal rejected the only proposal it received for the national asset, but will seek other means of unloading the airline as the recession-hit country continues to look for a boost in capital.
Henrique Almeida, Bloomberg | 11 years ago
Tourism
This isn't your annual summer strike of a few thousand rail workers. As discord spreads over banking policies and continued unemployment, widespread actions could easily become the new normal.
Fiona Ortiz, Reuters | 11 years ago
Brazil's growing reputation as the gateway to Latin America would be cemented even further if Synergy Group ends up buying TAP.
Henrique Almeida, Alex Webb, Bloomberg | 12 years ago
Whether its Portugal during economic crisis or New York's Hamptons during a boom, travelers on holiday are always a favorite source of revenue for local authorities looking to fill the city's coffers.
Rayner Otter, The Daily Telegraph | 12 years ago
