Articles tagged “personalized passenger experience”

Carriers Want to Get More Personal

Carriers Want to Get More Personal

Brian Sumers, Skift

Sometimes you'll buy a plane ticket and the airline might try to sell you a rental car. Other times, the airline will skip the car but ask if you want premium economy. Why? Carriers are using data to guess what extras you might buy.

11 months ago

Etihad Partnership Aims at Bespoke Digital Travel Technology

Etihad Partnership Aims at Bespoke Digital Travel Technology

Marisa Garcia, Skift

We are entering the era of tailor-made travel as airlines get smarter about how they gather and process data on their passengers’ preferences and common booking habits, and apply that knowledge to suggest products and experiences to their customers. This more intelligent digitalized up-selling will also do wonders for airlines’ bottom lines.

3 years ago