Articles tagged “openings”

Boutique Hotel Brands Rethink Grand Opening Events to Loop in Community

Boutique Hotel Brands Rethink Grand Opening Events to Loop in Community

Samantha Shankman, Skift

Boutique brands are discovering that creating splashy grand openings is a way to build buzz while creating community connections. Expect more investment in these one-time celebrations.

9 months ago

Dubai’s latest flashy hotel opening looks to Hollywood for star power

Dubai’s latest flashy hotel opening looks to Hollywood for star power

ArabianBusinessStaff.com, HotelierMiddleEast.com

With big names and big money, the Paramount hopes it will make a splash in Dubai. While it's prowess beyond the reveal is still TBD, Damac has a track record of turning brand names into hospitality businesses.

7 years ago