Articles tagged “online travel agents”

The Hotel Chain That Doesn’t Need Booking.com or Expedia

The Hotel Chain That Doesn’t Need Booking.com or Expedia

Patrick Whyte, Skift

Premier Inn's proportion of direct bookings is pretty eye-opening, but the brand operates under a particular set of circumstances. If it decides to ramp up its international expansion, it will be interesting to see if it chooses to make more use of online travel agents.

2 years ago