If you're trying to argue that you are transforming transportation in one of the more radical ways since the invention of the car, it doesn't hurt to be able to make a splash now and then. Especially one that gets your critics wet.
Kudos to Musk and co. for hitting the first mark that really matters for a car company -- especially one that wants to reinvent transportation.
Despite Tesla's fanboy outcry on sites like Reddit, the New York Times review will hurt sales of the car going forward as buyers realize they're paying tens of thousands of dollars for the privilege of being Elon Musk's beta testers.
Musk's rival and detractors are desperate to see his advice fail, but it's not too smart to bet agains a guy who's planning trips to space and reinventing auto manufacturing at the same time.
Musk likely does have the battery expertise he boasts of, but the Tesla founder is most likely elated at the prospect of showing an industrial giant a better way to do its job.