Articles tagged “midscale”

Hotels

Marriott vs. Hilton: What Their 2024 Hotel Pipelines Reveal

Hotel execs gathered this week to compare the sizes of their hotel pipelines. The companies with the largest hotel development forecasts were Marriott and Hilton, and the types of properties proving popular says a lot about their strategic directions.

Marriott vs. Hilton: What Their 2024 Hotel Pipelines Reveal

Hotels

Wyndham Vs. Choice: Charting the Midscale Hotel Rivalry – New Skift Research

Wyndham and Choice are known for their franchise-based portfolios in the U.S. midscale and economy sectors. As other major brands explore expansion into this area, we offer an analysis of the current frontrunners with 20 key charts.

Wyndham Vs. Choice: Charting the Midscale Hotel Rivalry – New Skift Research

News Blog

IHG to Launch Midmarket Hotel Brand Designed to Grow Quickly

IHG Hotels & Resorts revealed on Tuesday that it has been pitching hotel owners on a new brand addressing an opportunity in the middle of the market it said is underserved. "Our aim is that this new conversion brand will become the first choice for guests and owners in the midscale segment, accelerating our growth…

Hotels

Marriott Vs. Hilton: A Battle of Net Unit Growth

Marriott's scale and skew to slower growing segments has meant it has lagged behind its closest competitor Hilton on net unit growth for many years. Whilst its exposure to luxury historically disadvantaged growth, renewed interest in the development of luxury hotels post Covid will likely aid Marriott in bridging the unit growth gap with Hilton.

Marriott Vs. Hilton: A Battle of Net Unit Growth

News Blog

Marriott Gets Mexico’s Approval to Move Forward on Midscale Push

Marriott International said on Friday it had received an okay from Mexico's competition watchdog for its acquisition of the City Express brand portfolio from Hoteles City Express. The news clears the path for the $100 million deal, first announced in October, and which may now close before June. The hotel group seeks entry into the…

Business Travel

Hertz Is Revamping Dollar and Thrifty Brands

Hertz has plenty to gain by going after the more price-conscious traveler with these two brands, especially as corporate America tightens its belt. But then how does it balance that with its push for more luxury electric vehicles?

Hertz Is Revamping Dollar and Thrifty Brands

Hotels

Accor Redefines Soft Brand Potential With New Handwritten Collection

Accor isn't the first large hotel company to let members of its loyalty program book independently designed lifestyle hotels. But it is the first to move the concept downscale in rate and amenities. Can it democratize access to quirky hotels worldwide?

Accor Redefines Soft Brand Potential With New Handwritten Collection

Hotels

When Being a Budget Hotel Chain Wasn’t Enough: How Asia’s RedDoorz Risks Losing Its Focus

A new brand, Sunerra, takes RedDoorz into the midscale arena of three and four stars hotels. Not only that, it will manage these hotels. Can RedDoorz do it, or will the move dilute its focus as a budget player and eat up resources?

When Being a Budget Hotel Chain Wasn’t Enough: How Asia’s RedDoorz Risks Losing Its Focus

Hotels

What European Luxury Hotels Can Learn From Their Midscale Cousins

Maybe it’s because Europe has a higher percentage of independent hotels. Maybe it’s because Europe is made up of so many distinct cultures. Regardless, it seems that for some reason, in Europe, hospitality industry innovation tilts toward individuality. Analysts tell us why that is the case.

What European Luxury Hotels Can Learn From Their Midscale Cousins

Hotels

Best Western Debuts Two New Boutique Hotel Brands

There's been a sea change in terms of how new boutique hotel brands are named: Instead of recycling other brand names (ahem, Clarion Pointe) and looking to active adjectives (hello, Avid and Tru), we've now entered the era of brands on a first-name basis.

Best Western Debuts Two New Boutique Hotel Brands