Articles tagged “intent media”

Online Travel

CEO of GetYourGuide Concedes It Had Its Own Google-Like Bias Issue

When GetYourGuide criticized Google for promoting an uneven competitive playing field, some GetYourGuide partners accused GetYourGuide of similar transgressions in the way it markets its Originals tours. GetYourGuide vowed to make amends, the results of which will only become clear in a few months.

Dennis Schaal, Skift | 3 years ago

Online Travel

Ad Tech Company Intent Media Shuts Down After Decade-Long Run

Intent Media was in expansion mode early this year and had a good thing going, but Covid-19 and the resulting online travel advertising crash wrote the company's obituary.

Dennis Schaal, Skift | 3 years ago

Ad Tech Company Intent Media Shuts Down After Decade-Long Run

Online Travel

The Next Chapter in the Convergence of Booking Sites and Metasearch

A metasearch-like advertisement on an online travel agency site isn't going to get anywhere near the the sort of clout that sites such as TripAdvisor, Google and Kayak can wield, but it enables OTA sites to get into metasearch in a modest way to appease consumers' inclination to comparison-shop without taking a lot of the risk.

Dennis Schaal, Skift | 10 years ago

The Next Chapter in the Convergence of Booking Sites and Metasearch