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Articles tagged “hotels”

Online Travel

Booking Holdings Is Taking Its Time to Deliver On a Steep Promise

Booking.com is taking its sweet time to implement a flights-to-attractions travel offering. Some would say the pace is Google-like in its slowness. But behind the scenes, data reigns supreme, and dictates whether a product is scrapped, implemented with a twist, or then reshaped anew. Refill the popcorn. This will take a while.

Dennis Schaal, Skift | 5 years ago

Booking Holdings Is Taking Its Time to Deliver On a Steep Promise

Hotels

AccorHotels Balances Asset-Light and Acquisition Strategies: New Skift Research Report

With the sale of a majority stake in the company's owned and leased hotel business, AccorHotels is a more stable, nimble company, with the ability to pursue additional acquisitions and other strategic initiatives. In our latest research report, we break down what going asset-light means for the company and tackle ways of measuring the success of its M&A strategy.

Rebecca Stone, Skift Research | 5 years ago

AccorHotels Balances Asset-Light and Acquisition Strategies: New Skift Research Report

Business Travel

Travel Advisor Innovation Report: Virgin and Ritz Cruise Lines Have Brand Loyalty Hopes

Will Ritz-Carlton Yacht Collection and Virgin Voyages, two high-end and newbie cruise lines, be able to attract passengers who have never chosen a cruise vacation? The two brands are counting on it.

Maria Lenhart, Skift | 5 years ago

Travel Advisor Innovation Report: Virgin and Ritz Cruise Lines Have Brand Loyalty Hopes
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Food and Drink

CEO Interview: How AccorHotels Is Rethinking Its Food and Beverage Strategy

From the simplest inn to the fanciest five-star resort, hotels are adding food and beverage concepts to their amenity offerings. Not only are these designed to make money, but they’re expected to attract locals and create social media buzz.

Accor Group + Skift | 5 years ago

CEO Interview: How AccorHotels Is Rethinking Its Food and Beverage Strategy

Online Travel

TripAdvisor Reduced Its Google Spend But Will Expand TV Advertising

Google officials aren't losing any sleep over TripAdvisor spending a few million dollars less on paid search, but TripAdvisor's pullback, as well as similar moves by other large travel players, symbolizes a changing advertising climate and a long-term challenge.

Dennis Schaal, Skift | 5 years ago

TripAdvisor Reduced Its Google Spend But Will Expand TV Advertising
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Hotels

New Skift Insights Deck: Building a Diversified Distribution Strategy for The Modern Hotel

Today’s hoteliers are grappling with complicated questions about distribution and marketing strategy. What’s the right mix of direct and indirect? Where should they spend their marketing dollars? How do they create e-commerce experiences that keep visitors on their website? Our new insights deck tries to provide some answers.

Sabre + Skift | 5 years ago

New Skift Insights Deck: Building a Diversified Distribution Strategy for The Modern Hotel

Hotels

Video: Travelsify Unveils Hotel Brand DNA to Close the Gap Between Brand Personality and Guest Experiences

CEO and co-founder of Travelsify and SkiftX’s editor-at-large sat down at Skift Global Forum 2018 to discuss how hotels can tell better brand stories.

Skift | 5 years ago

Video: Travelsify Unveils Hotel Brand DNA to Close the Gap Between Brand Personality and Guest Experiences

Airlines

Committee Leadership Changes in Divided Congress Will Be Mixed Bag for Travel Industry

The U.S. House of Representatives and Senate, controlled by opposing parties, will be at loggerheads over many issues related to both the travel industry and travelers. However, there will be plenty of wiggle room, if not on airplanes with reduced passenger legroom, then in the halls of Congress, where some legislation will undoubtedly get done.

Dennis Schaal, Skift | 5 years ago

Committee Leadership Changes in Divided Congress Will Be Mixed Bag for Travel Industry
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Meetings

Skift Video: Inside The Venetian’s Interactive, Multi-Room Experience

Meeting planners are reimagining the way they approach event design. The Five Rooms experience exemplifies how creativity and innovative thinking can transform a blank space into a multi-sensory playground.

The Venetian Resort Las Vegas + Skift | 5 years ago

Skift Video: Inside The Venetian’s Interactive, Multi-Room Experience

Online Travel

Google’s New Hotel Search Is a Greater Threat to Booking Rivals

When it comes to Google and its hotels redesign, few things are all or nothing. TripAdvisor can worry that Google now has more traveler photos and reviews, but some of them are from TripAdvisor. Hotel websites and phone numbers get featured, but clicking on a book button brings customers to an online travel agency site. In travel, it's never winner take all.

Dennis Schaal, Skift | 5 years ago