Articles tagged “Google Hotels”

Google’s New Hotel Search Is a Greater Threat to Booking Rivals

Google’s New Hotel Search Is a Greater Threat to Booking Rivals

Dennis Schaal, Skift

When it comes to Google and its hotels redesign, few things are all or nothing. TripAdvisor can worry that Google now has more traveler photos and reviews, but some of them are from TripAdvisor. Hotel websites and phone numbers get featured, but clicking on a book button brings customers to an online travel agency site. In travel, it's never winner take all.

10 months ago

Expedia’s Barry Diller Calls on Google to Be Regulated

Expedia’s Barry Diller Calls on Google to Be Regulated

Sean O'Neill, Skift

Diller is one of the godfathers of online travel and Expedia is probably among the top two travel advertisers in Google. Whether his comments will lead to lobbying or business practice changes, is today's multibillion dollar question.

10 months ago

Trivago Wants to Do More Google Advertising Now That a Ban Is Lifted

Trivago Wants to Do More Google Advertising Now That a Ban Is Lifted

Dennis Schaal , Skift

Trivago views Google Hotels as a separate channel from Google AdWords, and it is testing participation now that sites such as its own are no longer banned. Then comes the question of how profitable using Google Hotels would be, and whether Trivago wants to spend a lot of money in a competitive product.

1 year ago