Page 2

Articles tagged “fodm”

Tourism

Interview: German Tourism CEO Talks Diversity and Trends

Rather than push tourists away, Germany's complicated history - and more recent revitalization - is what draws them in. It's the tourism board's challenge to make sure Berlin and Munich aren't the only places that benefit.

Interview: German Tourism CEO Talks Diversity and Trends

Tourism

Interview: Japan Tourism President on Presenting a Mature Nation to the World

Tokyo is already a major destination for travelers, particularly those from Asia, and the Olympics will likely only brighten its image. The real challenge lies in spreading the tourism growth beyond the big Japanese cities.

Interview: Japan Tourism President on Presenting a Mature Nation to the World

Tourism

Interview: Catalan Tourism CEO on Marketing an International Hub

Barcelona's reputation as both a Spanish and international destination is part of what makes it the region's greatest draw, which also translates into visits up and down Catalonia's Mediterranean coast.

Interview: Catalan Tourism CEO on Marketing an International Hub

Tourism

Interview: Why Argentina Is Looking Online for Tourism Growth

It can be difficult to get the positive message about Argentina's natural and cultural assets out as long as its political troubles take up the majority of global headlines shifting perceptions of the country.

Interview: Why Argentina Is Looking Online for Tourism Growth

Tourism

Interview: Miami Tourism CEO on the Significance of Partnerships

Even the most well-known, and well-funded destinations would like more money to fuel their international marketing efforts, making partnerships the only feasible way to get there.

Interview: Miami Tourism CEO on the Significance of Partnerships

Tourism

Interview: Discover Los Angeles CEO’s Strategies for Success at Home and Abroad

Attracting tourists to LA is a task that's been completed tenfold by the movie industry but, as an international destination, every global and local topic and trend impacting tourism plays itself out in some form in the city.

Interview: Discover Los Angeles CEO’s Strategies for Success at Home and Abroad

Tourism

Interview: Singapore Tourism Board CEO on Reinventing a Destination

Singapore is attracting high-end leisure travelers with a wealth of new infrastrucutre, savvy integrated digital marketing, and a growing focus on local culture and character.

Interview: Singapore Tourism Board CEO on Reinventing a Destination

Tourism

Interview: How One Italian Tourism Board Banks on Local Products and Food

Emilia-Romagna can't be considered a success story yet, but its everyday efforts mirror the work of many lesser known destinations and the opportunities that digital media provides to define their offering and broaden their audience.

Interview: How One Italian Tourism Board Banks on Local Products and Food

Tourism

Interview: Destination NSW CEO on Selling Sydney Abroad

Chipchase likens her destination marketing organization to a content company that both consistently shares information and measures its impact in order to tweak what it puts out to which markets.

Interview: Destination NSW CEO on Selling Sydney Abroad

Tourism

Interview: VisitDenmark CEO on Local Travel in Copenhagen and Beyond

Copenhagen has always immersed visitors within the local community, but VisitDenmark is building on that with a new national travel booking platform and marketing initiatives designed to spur personal recommendations on social.

Interview: VisitDenmark CEO on Local Travel in Copenhagen and Beyond