Articles tagged “expedia group”

Free Read

Online Travel

Boosting Revenue During Cultural Events: A New Era for Travel Marketing? 

If you’re heading to the latest stop on Taylor Swift’s Eras Tour, you will likely need to book a flight and hotel. Expedia Group recently unveiled new data highlighting how its advertising tools enhance visibility for travel partners on their sites and can augment partner revenue during popular cultural events.

Boosting Revenue During Cultural Events: A New Era for Travel Marketing? 

Short-Term Rentals

Expedia Is Considering Ways to Introduce Sponsored Listings on Vrbo

Short-term rentals could be the next frontier for sponsored listings. Hotels are difficult enough, but vacation rentals may be even more complex to get right.

Expedia Is Considering Ways to Introduce Sponsored Listings on Vrbo

Online Travel

Expedia Wants New Features With Amadeus NDC Partnership

Very slowly, the New Distribution Capability is enabling online travel agencies to catch up with the services that airlines offer on their own websites.

Expedia Wants New Features With Amadeus NDC Partnership

Business Travel

What an Amex GBT-CWT Merger Means For Expedia and Booking.com

As in the planned American Express Global Business Travel Group merger with CWT, many marriages have in-law issues.

What an Amex GBT-CWT Merger Means For Expedia and Booking.com

Online Travel

Booking and Expedia: The Easy Money Is Over, What Comes Next?

Booking and Expedia now face slower growth, stiffer competition and increased pressure on profit margins. 

Booking and Expedia: The Easy Money Is Over, What Comes Next?
Free Read

Online Travel

Q&A: Why Vrbo’s New Brand Campaign Is Spotlighting Trust, Transparency, and Consistency

Do vacation rental travelers prefer consistent experiences over quirky stays? Vrbo is betting they do, with a new brand campaign that aims to outshine the competition by highlighting traditional properties, price transparency, and loyalty rewards.

Q&A: Why Vrbo’s New Brand Campaign Is Spotlighting Trust, Transparency, and Consistency

Online Travel

Booking Versus Expedia on TikTok

Booking.com and Expedia know they have to get out there and market where their potential customers are. In this case, millions are on TikTok.

Booking Versus Expedia on TikTok

Travel Technology

Airbnb, Uber, Booking, Hilton: The Risks AI Poses on Business

Experts compare the current AI-based tech revolution to the birth of the internet. With that level of magnitude comes plenty of issues.

Airbnb, Uber, Booking, Hilton: The Risks AI Poses on Business

Online Travel

Expedia to Lay Off 1,500 – Nearly 9% of Workforce

Now that Expedia Group completed its move of Hotels.com and Vrbo onto the Expedia.com tech platform, it saw the opportunity to make further workforce cuts.

Expedia to Lay Off 1,500 – Nearly 9% of Workforce

Online Travel

Tripadvisor Isn’t as Dependent on Its 2 Biggest Advertisers Anymore

As Tripadvisor's decade-old bet on Viator is paying off, Tripadvisor has become less reliant on advertising from Expedia and Booking.com.

Tripadvisor Isn’t as Dependent on Its 2 Biggest Advertisers Anymore