Articles tagged “european flagship carriers”

Why Europe’s Small Flagship Airlines Should Act More Like Hotel Brands

Why Europe’s Small Flagship Airlines Should Act More Like Hotel Brands

Marisa Garcia, Skift

Europe is fond of its national airlines, but carrying the ongoing burden of loss is out of the question. There's bound to be more market consolidation. Consolidating without destroying the unique cultural brand is an interesting approach to this dilemma.

5 years ago