Articles tagged “destinations”

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How Destinations Are Redefining Themselves for the Decade Ahead

How Destinations Are Redefining Themselves for the Decade Ahead

Coraggio Group + Skift

While everyone is excited about the start of the new year ahead, progressive tourism leaders are thinking ten or more years into the future to create a more holistic, sustainable vision for the visitor and resident experience. It represents a larger shift as destination marketing organizations evolve their role to management and stewardship in order to drive long-term benefits for communities and visitors.

2 days ago

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Executive Q&A: How Destinations Are Evolving Their Approach to Brand Storytelling

Executive Q&A: How Destinations Are Evolving Their Approach to Brand Storytelling

Brand USA + Skift

Destination marketers are shifting their strategies toward telling great stories in order to successfully showcase a destination while appealing to current traveler trends.

6 days ago

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Aruba Is Building a Tourism Economy Centered on Sustainability

Aruba Is Building a Tourism Economy Centered on Sustainability

Aruba Tourism Authority + Skift

Many destinations have stepped up their environmental sustainability efforts in recent years. But the island nation of Aruba is going further than most, working to reduce plastic use, support local communities, and make tourism itself a more sustainable industry overall.

1 week ago

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New Skift Report: Decoding the Saudi Arabian Travel and Tourism Industry

New Skift Report: Decoding the Saudi Arabian Travel and Tourism Industry

Seera Group + Skift

The Kingdom of Saudi Arabia is opening its borders and taking many steps to grow its tourism industry. This report will provide an inside look at the current trends and potential of domestic, inbound, and outbound travel in the Kingdom.

1 week ago

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How Los Cabos is Transforming Luxury Tourism in Mexico

How Los Cabos is Transforming Luxury Tourism in Mexico

Los Cabos Tourism Board + Skift

Today’s luxury travelers want the world at their fingertips. But not all destinations have managed to adapt their offerings to suit the demands of this new mindset. Now, thanks to its unique luxury-friendly amenities and a new brand positioning, the Los Cabos region of Mexico is emerging as a new luxury hotspot.

1 week ago

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New Report: The State of Global Wellness Travel

New Report: The State of Global Wellness Travel

OCTAVE Institute + Skift

We’re more connected than ever thanks to technology — but at the same time, it often feels like this connection hasn’t really amounted to much. Perhaps this ongoing search for connection — with nature, our communities, and ourselves — is what’s driving the rapid growth of wellness travel and tourism.

1 week ago

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New Report: Puerto Rico Takes Its Place on the Tourism World Stage

New Report: Puerto Rico Takes Its Place on the Tourism World Stage

Puerto Rico Tourism Company + Skift

Building a resilient destination requires having systems, organizations, and processes in place that are agile and proactive.

3 weeks ago

Visit Florida’s Fight for Survival and 8 Other Top Tourism Stories This Week

Visit Florida’s Fight for Survival and 8 Other Top Tourism Stories This Week

Jasmine Ganaishlal and Spencer Lee, Skift

This week in tourism, Visit Florida continues to fight for state funding as another legislative session approaches. Meanwhile, ASTA joins the battle against resort fees with its support of the Hotel Advertising Transparency Act of 2019.

4 weeks ago

Mexico Tourism Marketing Gap Leads Ex-Board Staffers to Launch New Company

Mexico Tourism Marketing Gap Leads Ex-Board Staffers to Launch New Company

Paul Biasco, Skift

The true results of the Mexican government's dismantling of its tourism board likely won't be known for years, but former staffers in the Los Angeles office have formed a new marketing company they hope will fill in the gap. Keep an eye on neighboring tropical destinations, which are looking to swoop in on the opportunity.

2 months ago

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Guam Accelerates Tourism Development with First-of-Its-Kind Conference

Guam Accelerates Tourism Development with First-of-Its-Kind Conference

Guam Visitors Bureau + Skift

The U.S. territory of Guam is aiming to become the next Sun Valley of travel technology, with a creative forum that brings together tour operators and heavyweights like Airbnb, Booking, and United Airlines. Here’s a closer look at the premiere edition of this innovative summit.

2 months ago

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The Evolution of a Destination: This Island Is Tapping History to Build a Better, Forward-Looking Tourism Industry

The Evolution of a Destination: This Island Is Tapping History to Build a Better, Forward-Looking Tourism Industry

Guam Visitors Bureau + Skift

With a rich history and a bright future, Guam is stepping up its efforts to appeal to a new generation of travelers by celebrating the past and embracing the way consumers travel now. A first of its kind travel industry summit this August should help foster innovation, too.

4 months ago

Google Smart City Vision in Toronto Poses Privacy Concerns

Google Smart City Vision in Toronto Poses Privacy Concerns

Andrew Sheivachman, Skift

It doesn't seem like a good idea to build a business, let alone make your home, in a surveillance experiment controlled by Alphabet. As data security and privacy become more important, the vision for the modern smart city will have to shift.

4 months ago