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Articles tagged “consumer insights”

Tourism

Higher Prices Now Changing Summer Travel Plans for Americans: New Skift Research Travel Tracker

Nearly 47 percent of Americans traveled in May 2022, 6 points higher than March, signaling a strong start as we get closer to the summer season. However, with the mounting anxiety about an economic downturn. the number of consumers who expect to cut down on travel spending rose sharply.

Higher Prices Now Changing Summer Travel Plans for Americans: New Skift Research Travel Tracker
Free Read

Online Travel

Skift Webinar: Changes to Traveler Behavior in 2021 and Beyond

In this recent webinar, Travelzoo and Accor joined Skift to explore traveler sentiment in today’s unique moment. The panelists identified key ways travel brands across every industry sector can inspire potential customers, turn traveler dreams into reality, and kickstart the drive to revive their businesses.

Skift Webinar: Changes to Traveler Behavior in 2021 and Beyond

Online Travel

New Research: How Travelers Are Making Decisions for the Second Half of 2021

As confidence returns to the leisure travel sector, Expedia Group’s Traveler Value Index report spells out the latest in traveler trends, behaviors, and desires.

New Research: How Travelers Are Making Decisions for the Second Half of 2021
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Online Travel

Is Traveler Confidence Returning? 4 Key Insights From Experts and Consumers

During Skift Global Forum, we surveyed the travel industry’s decision-makers to determine what the industry thinks they know about consumers given the current landscape, what assumptions are being made, and where there may be a disconnect.

Is Traveler Confidence Returning? 4 Key Insights From Experts and Consumers

Luxury

What Consumers Told Us About Travel in 2019: Top Survey Findings From Skift Research

Skift Research surveyed all types of travelers in 2019, highlighting the staying power of food tourism, how best to track the travel preferences of millennials and Gen Zers, and more. The top findings of the year will get you ready for 2020.

What Consumers Told Us About Travel in 2019: Top Survey Findings From Skift Research

Tourism

Middle Easterners Among the World’s Highest Spenders When They Take a Trip

Middle Eastern travelers spend a lot of money on outbound trips. It’s time the travel industry started paying attention to this region.

Middle Easterners Among the World’s Highest Spenders When They Take a Trip

Online Travel

The State of Middle East Outbound Travel: New Skift Research

Outbound travel from the Middle East hasn’t garnered the attention of some other outbound markets, but given the high travel expenditure and growth of the region, we think this is one that’s worth paying attention to.

The State of Middle East Outbound Travel: New Skift Research

Airlines

Case Studies in Wellness Tourism That Go Beyond the Spa: New Skift Research

Wellness tourism is here for the long term. Understanding what it is today can help stakeholders find their place in this booming sector.

Case Studies in Wellness Tourism That Go Beyond the Spa: New Skift Research

Airlines

Defining a New Era of Wellness Tourism: Latest Skift Research

Wellness has long been an important part of the travel experience, but it has just recently exploded as a full-fledged trend. Travel industry stakeholders looking to attract wellness-minded consumers need to understand what wellness tourism means today in order to successfully find a place within it.

Defining a New Era of Wellness Tourism: Latest Skift Research

Online Travel

What Makes Millennial and Gen Z Travelers From India and China So Different From Western Peers

With millennials pushing 40 years old and Gen Z entering the workforce, each of these generational cohorts will only grow in importance to the travel industry. The latest Skift Research report shows how they differ from each other as well as from their peers globally.

What Makes Millennial and Gen Z Travelers From India and China So Different From Western Peers