Articles tagged “consumer insights”

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Tourism

Industry Insights: 4 Questions with IAG Loyalty

As the loyalty industry experiences unprecedented consumer demand, 2024 presents both opportunities and challenges. For one, the key to a successful loyalty program will be in consistently refreshing offerings to maintain relevance as the need for innovative reward structures becomes more pronounced.

IAG Loyalty + Skift | 4 months ago

Industry Insights: 4 Questions with IAG Loyalty

Tourism

U.S. Travel Hits Post-2020 High: New Skift Research

Against a backdrop of economic uncertainty, U.S. travel achieves record levels, with changing travel patterns highlighted by a decline in business trips.

Varsha Arora, Skift Research | 6 months ago

U.S. Travel Hits Post-2020 High: New Skift Research

Tourism

Covid Related Travel Changes Reversing: New Skift Research

Travel landscape undergoes reversal as solo trips decline, blended travel dips, urban travel rebounds, and work shifts to hybrid models, reflecting changing preferences.

Varsha Arora | 10 months ago

Covid Related Travel Changes Reversing: New Skift Research

Business Travel

Diminished Prospects: Business Travel Spending Unlikely to Reach Pre-2019 Levels

Business travel spending faces an uphill battle: Stringent corporate policies and a growing preference for video conferencing diminish prospects for reaching 2019 levels.

Varsha Arora, Skift Research | 11 months ago

Diminished Prospects: Business Travel Spending Unlikely to Reach Pre-2019 Levels

Tourism

Travel Spending to Hold Steady in 2023: New Skift Research U.S. Travel Tracker

Despite rising prices, many U.S. travelers are protecting their travel budgets, said the latest survey by Skift Research. We're cautiously optimistic about this trend.

Varsha Arora, Skift Research | 12 months ago

Travel Spending to Hold Steady in 2023: New Skift Research U.S. Travel Tracker

Tourism

A Third of Americans Plans to Cut Back on Travel Spending This Year: New Skift Research U.S. Travel Tracker

An increasing number of Americans have started to feel the pinch of increasing travel prices. Thirty-four percent of Americans, 10 percentage points higher than last October, plan to decrease their spending on travel in the next 12 months.

Varsha Arora, Skift Research | 1 year ago

A Third of Americans Plans to Cut Back on Travel Spending This Year: New Skift Research U.S. Travel Tracker

Tourism

Americans Not Deterred by Higher Travel Prices: New Skift Research U.S. Travel Tracker

High season ... what high season? In September, 57 percent of Americans traveled, 10 percentage points higher than last September. The normal fall slump after the summer months did not occur, highlighting how the vacation season is being stretched as demand — and prices — remain high.

Wouter Geerts | 1 year ago

Americans Not Deterred by Higher Travel Prices: New Skift Research U.S. Travel Tracker

Tourism

Remote Work Drives Long Trips for Americans: New Skift Research Travel Tracker

The U.S. travel industry seems to be in full recovery mode. In July, 53 percent of Americans traveled, a 5-percentage-point jump from the same time last year.

Haixia Wang | 2 years ago

Remote Work Drives Long Trips for Americans: New Skift Research Travel Tracker
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Tourism

Mindsets and Motivations: Understanding Consumer Interest in Sustainable Travel

In this video from Skift’s Sustainable Tourism Summit, we hear from Jennifer Andre, Expedia Group Media Solutions’ vice president, business development, on how understanding the motivations and actions of travelers can generate impactful sustainability outcomes.

Expedia Group Media Solutions + Skift | 2 years ago

Mindsets and Motivations: Understanding Consumer Interest in Sustainable Travel
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Travel Booking

Skift Webinar: Global Insights on What Travelers Want Now

Even amid rising costs, research shows that consumers are still willing to spend time and money on travel. But how much, and on what type of travel? Join Travelzoo and Skift for this upcoming webinar on July 13th, exploring what’s driving travelers today.

Travelzoo + Skift | 2 years ago

Skift Webinar: Global Insights on What Travelers Want Now