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Articles tagged “budget”

Online Travel

Indian Booking Site Yatra Shows Internet Brands How to Advertise Offline

Online travel websites are starting to take their marketing efforts offline to build brand awareness and gain new customers via print and TV campaigns. This is a good example of a multi-faceted service distilling its message down to a simple but powerful image.

Indian Booking Site Yatra Shows Internet Brands How to Advertise Offline

Hotels

Skift Interview: Best Western CEO Explains the Right Way to Use Big Data

The Best Western brand is present worldwide in the form of converted or independent hotels. Building seamless technology for customers and operations is a tough task, but superior quality will eventually breed positive branding.

Skift Interview: Best Western CEO Explains the Right Way to Use Big Data

Hotels

Howard Johnson Looks to Recapture Market with New Branding Initiative

What was once one of the most well-known hotel brands in the U.S. isn't any longer. The redesign is an attempt to reintroduce Howard Johnson to a new set of design-conscious travelers that have few preconceived perceptions of the brand.

Howard Johnson Looks to Recapture Market with New Branding Initiative

Hotels

12 hospitality trends we’re tracking at Skift this week

12 hospitality trends we’re tracking at Skift this week

Hotels

Budget hotels go upscale to meet demand and expectations in Middle East

There’s new demand for budget brands in the Middle East as budget and business travel rises, but hotels are still striking the balance between the Gulf’s high standards of hospitality and their usual no-frills service.

Tourism

American war monuments too expensive to restore are left to decay

These historic monuments would not be so easily forgotten if they attracted tourism or made a profit, but communities are hesitant to fund expensive renovations with low expectations for a ROI.

American war monuments too expensive to restore are left to decay

Tourism

Puerto Rico’s governor promises $9.5 million to tourism industry

Puerto Rico's popularity as a short-haul tourism destination continues to climb and has become one of the island's most lucrative industries and primary drivers of growth.

Puerto Rico’s governor promises $9.5 million to tourism industry

Airlines

Low-cost airlines captured a larger slice of every market except one in 2012

In the U.S., where legacy carriers are consolidating their positions, the relatively low penetration of low cost carriers, compared with countries such as the UK and Spain, has ominous implications.

Low-cost airlines captured a larger slice of every market except one in 2012

Ground Transport

Obama wants to give transportation a $50 billion budget bump in 2014

In stark contract to the recent news of the sequester hurting travel demand and closing airport towers, Obama’s budget shows a commitment to improving travel and tourism infrastructure.

Airlines

Not a scare tactic: Air traffic towers shutdown will affect airline safety

It isn't a scare tactic: Leaving air traffic control towers unstaff at night could lead to disaster. Lives are at stake.

Not a scare tactic: Air traffic towers shutdown will affect airline safety