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Articles tagged “bonvoy”

Airlines

Marriott and Southwest Airlines Top Annual Loyalty Awards

Despite a rocky integration with Starwood Preferred Guest, Marriott performed well in this year’s loyalty rankings. Southwest Airlines, meanwhile, continued its reliable drumbeat of dominance.

Grant Martin, Skift | 5 years ago

Marriott and Southwest Airlines Top Annual Loyalty Awards

Hotels

Marriott Loyalty Critics Launch New Bonvoyed Activist Campaign

It's rare that loyalty program members get worked up enough to create their own activist campaign. They usually just bolt. That Marriott's members have done so is a testament to how loyal some of its customers want to remain.

Grant Martin, Skift | 5 years ago

Marriott Loyalty Critics Launch New Bonvoyed Activist Campaign

Hotels

How Marriott Plans to Supercharge Growth Starting With 1,700 New Hotels in 3 Years

Marriott says you really can have it all when it comes to a hotel company — both scale and quality. But can you really do that without sacrificing one for the other? Guess we'll find out over the next three years.

Deanna Ting, Skift | 5 years ago

How Marriott Plans to Supercharge Growth Starting With 1,700 New Hotels in 3 Years

Hotels

Activist Marriott Loyalty Members Launch Campaign to Air Complaints

The Bonvoyed campaign is certainly the most ostentatious attempt at drawing attention to Marriott’s latent IT issues. If it’s not careful, however, bonvoyed.com may face the same fate as United’s blocked customer activist website, untied.com.

Grant Martin, Skift | 5 years ago

Activist Marriott Loyalty Members Launch Campaign to Air Complaints

Hotels

Marriott’s New Marketing Campaign Aims to Make Bonvoy a Thing

We can just imagine what some befuddled viewers of the Oscars were thinking Sunday night, but here are a few guesses: Uhhh, what does Bonvoy mean? Bon Voy ... age? Also, stop trying to make Bonvoy happen.

Deanna Ting, Skift | 5 years ago

Marriott’s New Marketing Campaign Aims to Make Bonvoy a Thing

Hotels

Accor Rebrands and Launches a New Loyalty Program

Accor's Sebastien Bazin is less keen about acquisitions these days. Instead, he is looking at Accor internally and aims to fix the chain's rather dismal loyalty program. Sports, dining, and entertainment are key experiences that the new loyalty program will address.

Raini Hamdi, Skift | 5 years ago

Accor Rebrands and Launches a New Loyalty Program