Articles tagged “accor hotels”

Accor Taps Sabre for Pilot of Major Hotel Tech Project

Accor Taps Sabre for Pilot of Major Hotel Tech Project

Nancy Trejos and Sean O'Neill, Skift

Accor recently rebranded its loyalty program under the phrase "Live Limitless." The company needs to replace its limited technology structure to meet that ambition, and this deal represents a huge commercial win for Sabre.

4 months ago

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How Mercure Hotels Is Giving Travelers a Sense of Place with Local Food, Beverage, and Craftsmanship

How Mercure Hotels Is Giving Travelers a Sense of Place with Local Food, Beverage, and Craftsmanship

Accor Group + Skift

A “midscale” hotel brand may have once brought to mind conventional design, amenities, and food and beverage. But Mercure Hotels is making moves to show that midscale hotels can provide the unparalleled uniqueness of a local experience and become a portal to the destination.

7 months ago

Accor Is Reviving the Orient Express — Just Don’t Expect a Train Carriage

Accor Is Reviving the Orient Express — Just Don’t Expect a Train Carriage

Claire Ballentine, Bloomberg

Well over a hundred years since it began, the Orient Express is still synonymous with mystique and luxury. As a branding exercise, it makes perfect sense for Accor to capitalize on that in a stationary hotel setting.

8 months ago