Accor Group + Skift
Design touches every aspect of our lives, so the idea that it impacts every corner of the hospitality industry should come as no surprise. For the Accor Group, design serves a bigger purpose than just looking aesthetically pleasing.
5 months ago
Accor Group + Skift
There has been a fair amount of industry discussion about how the leading travel and hospitality brands are thinking about design today. But how should the industry evolve to be prepared for future shifts? Why does design matter at all, and why should it matter for travel and hospitality?
6 months ago
Accor Group + Skift
The definition of high-end hospitality has evolved over the last few years and has taken on different meanings to different audiences. At the MGallery Hotel Collection, this means finding inspiring ways to engage global explorers while carefully balancing the brand’s approach to storytelling, history, and aesthetics.
6 months ago
Accor Group + Skift
Today, we know better than to treat design like a last-minute top coat on a finished project. Instead, design must become an integral part of how hospitality brands do business, how they interact with consumers, and how they leave their mark on the world.
6 months ago
Accor Group + Skift
Hotel groups are constantly developing new digital initiatives to improve the experiences of their hotel guests. Accor believes that the experiences of the hotel owners they work with are just as important.
7 months ago
Accor Group + Skift
Accor’s investment in the co-working economy shows a growing need for hospitality brands to diversify the experiences they offer their customers and for co-working spaces to evolve.
7 months ago
Accor Group + Skift
Today's hospitality brands have an opportunity to play a much bigger role in the lives of consumers, extending their business beyond the hotel room and delivering experiences that help guests as they live, work, and play. How will hotel brands like Accor adapt their strategy to succeed in this new environment? Register now to view the recording.
8 months ago
Accor Group + Skift
In the past, economy hotels have often been constrained in terms of the designs, experiences, and personalized offerings they could provide guests. But ibis is taking steps to prove that economy brands can compete when it comes to experiential offerings.
10 months ago
Accor Group + Skift
Europe’s appetite for cutting-edge design, community-driven approaches, and contemporary food and beverage concepts is constantly evolving. Hotel brands, developers, and other leaders in the industry should take note.
1 year ago
Accor Group + Skift
From the simplest inn to the fanciest five-star resort, hotels are adding food and beverage concepts to their amenity offerings. Not only are these designed to make money, but they’re expected to attract locals and create social media buzz.
1 year ago
Accor Group + Skift
If you want to predict what the international hotel scene will look like in 10 years, it’s probably wise to focus on what’s happening in Europe right now.
1 year ago
Accor Group + Skift
Where is luxury going next? In a nutshell, everywhere. Today, luxury travelers can be found anywhere from second-tier cities to remote destinations in developing countries. And as travelers increasingly flock to novel places, expect hospitality companies to bookmark them as well.
1 year ago
