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Online Travel

3 Content Challenges for Global Travel Marketers

Connecting effectively and cost-efficiently with travelers from emerging regions is a growing challenge for brands, especially as content marketing becomes a bigger factor in reaching global consumers.

3 Content Challenges for Global Travel Marketers
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Hotels

Why Distribution Matters in the Changing Vacation Rental Sector

As power shifts toward distributors, property managers will need to embrace new technology tools to better leverage these channels while working to preserve direct bookings and repeat visits.

Why Distribution Matters in the Changing Vacation Rental Sector
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Online Travel

New Skift Report: How Travel Brands Are Facing Global Translation Challenges

As global travelers and travel content continues to migrate into the digital realm, consumers are increasingly researching, planning, and booking trips on the web and via mobile devices. At the same time, travel brands are investing heavily in content marketing to reach consumers. These two forces collide when travel brands enter new, foreign markets and struggle to offer content marketing in local languages.

New Skift Report: How Travel Brands Are Facing Global Translation Challenges
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Local Everywhere: How Travel Brands Are Facing Global Translation Challenges

As global travelers and travel content continues to migrate into the digital realm, consumers are increasingly researching, planning, and booking trips on the web and via mobile devices. At the same time, travel brands are investing heavily in content marketing to reach consumers. These two forces collide when travel brands enter new, foreign markets and…

Local Everywhere: How Travel Brands Are Facing Global Translation Challenges
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Online Travel

Experience The Virtual XChange at Skift Global Forum

Join us at the intersection of travel and groundbreaking new technology at the first ever Skift Global Forum Virtual XChange Cocktail Party, where a curated selection of travel brands will exhibit their VR videos in the heart of Alice Tully Hall.

Experience The Virtual XChange at Skift Global Forum
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Hotels

Make Way For Hospitality’s Deskless Employee

As hospitality businesses struggle to create operational efficiencies, many look to tech to help hotel staff ditch the desk.

Make Way For Hospitality’s Deskless Employee
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Hotels

Staying Ahead of the Curve: A Tech Checklist for Hotel Revenue Managers

Hotel operators have learned the secret to combatting dynamic market conditions: invest in tech that will have a direct impact on revenue management performance by predicting demand and implementing new pricing strategies.

Staying Ahead of the Curve: A Tech Checklist for Hotel Revenue Managers
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Hotels

Hotels Struggle to Exit the Analog Age

It may seem hard to believe, but analog technologies like walkie-talkies, pagers, and even pen and paper are still the norm for many hotel employee communications.

Hotels Struggle to Exit the Analog Age
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Online Travel

Redefining Hospitality With Digital Tools for the Travel Industry

Explore with us where the travel industry is headed, technologically. The time has come to look at what the future holds for hospitality, and every travel vertical, as an industry that uses digital tools to better reach customers — and re-envisions itself along the way.

Redefining Hospitality With Digital Tools for the Travel Industry
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Media and PR

How Online Travel Can Find the Middle Ground Between Ads and Booking

In the age of smarter segmentation and targeting, utilitarian and comparison shopping ads no longer have to impact conversions.

How Online Travel Can Find the Middle Ground Between Ads and Booking