DerbySoft - Skift

WeChat Mini-Programs: What Hotels Need to Know to Drive Chinese Bookings

DerbySoft + Skift

Hotels are developing WeChat mini-programs to drive digital bookings among Chinese travelers. Club Med is one such company that has seen success in its WeChat mini-program strategy, developed by DerbySoft.

1 month ago

How Artificial Intelligence Will Make Hotel Distribution Smarter

DerbySoft + Skift

Today’s hotel distribution landscape is a complex one –– but artificial intelligence is expected to help solve the issues plaguing the current system. While the technology is still maturing, it’s not as far off as some might think.

4 months ago

How to Solve the Hotel Content Conundrum

DerbySoft + Skift

There’s still a lot of room for improvement when it comes to how hotels can tell their story through content and distribution. Here, Dee Thomas of DerbySoft talks about the current state of content in the hospitality industry.

5 months ago