Adobe

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Announcing the 2018 Digital Transformation Report

Announcing the 2018 Digital Transformation Report

Adobe + Skift

Digital is eating the world. No matter what your role in the travel industry, the question is when, not if, your business will be affected. Our annual digital transformation report, released in partnership with Adobe, is an effort to show how businesses are preparing for this digital transformation.

3 months ago

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How Travel Brands Can Internalize a Culture of Innovation

How Travel Brands Can Internalize a Culture of Innovation

Adobe + Skift

It's not enough for a company to have it's heart set on building the latest “disruptive” form of technology — they must first create an organization-wide culture of innovation.

1 year ago

Sponsored
Digital Transformation Brief: Wyndham CMO Convinced Mobile And Personalization Will Help Fill Beds

Digital Transformation Brief: Wyndham CMO Convinced Mobile And Personalization Will Help Fill Beds

Adobe + Skift

The role of the CMO has evolved, shifting from a position that was once squarely focused on marketing to one faced with tackling digital challenges on a daily basis.

1 year ago

Sponsored
Video: Adobe’s Head of Industry Strategy on Creating the Next Golden Age of Travel

Video: Adobe’s Head of Industry Strategy on Creating the Next Golden Age of Travel

Adobe + Skift

Michael Klein spoke about the need to simplify user experience and why integrating digital experiences at physical locations is key for creating an integrated strategy.

2 years ago

Sponsored
The Emergence of Self-Service Screens is Changing Interactions on Planes and at Airports

The Emergence of Self-Service Screens is Changing Interactions on Planes and at Airports

Adobe + Skift

Mobility and the ability for brands to react in an anytime-anywhere capacity to traveler’s needs has become a must. Download this FREE report to understand how demands of the increasingly smartphone- and tablet-equipped consumer are reshaping the way travel brands interact with travelers.

3 years ago