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For Daily Lodging Report Subscribers launch

U.S. RevPAR Projected to Jump 4% in 2024

STR and Tourism Economics upped their year-over-year growth projections for ADR and RevPAR in their final US hotel forecast revision for 2023.

How Travel Brands Are Embracing Tentpole Shopping Moments

Tentpole marketing campaigns tied to shopping-focused events like Black Friday, Cyber Monday, and Prime Day have long been table stakes for product retailers. For travel brands advertising experiences instead of objects, the opportunity to drive brand lift, reach new audiences, and increase lifetime value is even greater.
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Skift Meetings launch

In Search of Event Tech Innovation

Event Tech Live's 10th edition revealed a challenging landscape for innovation in the event technology sector. Major players are focused on offering all-in-one solutions and offering incremental improvements over groundbreaking changes. The calls for fresh, disruptive ideas are growing louder in a market hungry for true innovation.
For Daily Lodging Report Subscribers launch

Outbound Chinese Travel Preferences Shift to Singapore, Europe and South Korea

Chinese tourists are showing decreased interest in Japan and Thailand, partly due to Japan’s Fukushima wastewater release and negative perceptions from movies about Thailand. Consequently, Singapore, Europe, South Korea, Malaysia, and Australia have become more popular destinations.