Quantcast

Mobile

China’s Mapping Boom — Digital Travel Marketing News

China’s Mapping Boom — Digital Travel Marketing News

Jeremy Kressman, Skift

Location-based marketing is the future of the travel industry. The companies (like Google, Apple and Baidu) that control access to location data via map applications will hold a huge competitive advantage over competitors.

2 days ago

5 Key Travel Markets to Watch for Online Booking Growth

5 Key Travel Markets to Watch for Online Booking Growth

Michelle Evans, Euromonitor

All markets are not created equal, and these five have lessons that are helpful beyond their borders.

3 days ago

Sponsored
Watch this Free Webinar on Best Practices in Mobile Messaging

Watch this Free Webinar on Best Practices in Mobile Messaging

LivePerson + Skift

Learn best practices for mobile messaging strategies with this video recap of our recent #SkiftWebinar hosted by LivePerson!

4 days ago

Apple Wants to Use Drones to Catch up With Google Maps

Apple Wants to Use Drones to Catch up With Google Maps

Mark Gurman, Alan Levin, Bloomberg

Since Google Maps is ubiquitous, and is one of the most popular trip-planning apps in existence, it makes sense that another monolith like Apple would push hard to compete.

1 week ago

Google Thinks Smartphone Users Want Travel Discounts and Destination Advice

Google Thinks Smartphone Users Want Travel Discounts and Destination Advice

Andrew Sheivachman, Skift

Smartphone users of travel apps don't have many apps downloaded at a time, but are willing to try an app based on recommendations from family and friends.

1 week ago

Expedia Turns to Amazon Alexa for Its First Attempt at Voice Search

Expedia Turns to Amazon Alexa for Its First Attempt at Voice Search

Dennis Schaal, Skift

When it comes to new tech platforms and technologies such as voice-activated search with Amazon Alexa, the advantage, in the short term, goes to the big travel tech and marketing companies, including online travel agencies and metasearch companies, because they have the engineering staff and other resources to address these disruptions.

1 week ago

Gogobot Rebrands to Trip.com With Artificial Intelligence App

Gogobot Rebrands to Trip.com With Artificial Intelligence App

Dennis Schaal, Skift

Gogobot likely paid some big bucks for the Trip.com domain, and it is making strides with a high-quality recommendation app. Still, everyone in the travel space, especially startups, is feeling like they are running uphill as Google tosses boulders downward. Slow, steady steps may win the day.

3 weeks ago

Sponsored
Free Webinar: Mobile Messaging Strategies for Travel Brands

Free Webinar: Mobile Messaging Strategies for Travel Brands

LivePerson + Skift

Like smartphones themselves, mobile messaging has become ingrained in our everyday lives. Register for this upcoming #SkiftWebinar hosted by LivePerson to learn the most effective mobile messaging strategies for travel brands .

4 weeks ago

Video: How Facebook Became a Role Model for Mobile-First Companies

Video: How Facebook Became a Role Model for Mobile-First Companies

Dan Peltier, Skift

Facebook has already given travel brands a variety of ways to communicate with and target consumers with relevant content. But the company's backstory on how it became mobile-first ahead of the pack is also worth knowing and is laid out in this video.

1 month ago

Google’s New Artificial Intelligence Assistant Doesn’t Know Much About Your Next Trip

Google’s New Artificial Intelligence Assistant Doesn’t Know Much About Your Next Trip

Andrew Sheivachman, Skift

Google is using its Google Flights capability to power its new Artificial Intelligence-filled Assistant to respond intelligently to queries about travel. The service's inability to respond to queries about your existing travel itineraries, however, is a huge missed opportunity for now.

1 month ago

Understanding Instagram and Snapchat User Demographics

Understanding Instagram and Snapchat User Demographics

Dave Montali, Skift

New heavy-content social networks are beloved among the younger generation. Whilst travel's adoption of these networks has been slow, the networks themselves have been in constant growing.

1 month ago

Guests Find Ways to Stream Shows Despite Finicky Hotel Wi-Fi

Guests Find Ways to Stream Shows Despite Finicky Hotel Wi-Fi

Seth Porges, Bloomberg

Anyone remember a couple of years ago when the U.S. Federal Communications Commission spanked hotel chains for blocking consumers' bring-your-own Wi-Fi devices at conferences -- and some feared in guest rooms? The brands' distaste for streaming devices and Wi-Fi workarounds was one of the reasons they tried the blocking thing.

1 month ago