Booking Sites

Momondo’s Viral Video Is a Piece of Kayak’s Brand Marketing Strategy

Momondo’s Viral Video Is a Piece of Kayak’s Brand Marketing Strategy

Dennis Schaal, Skift

When Booking Holdings acquired Momondo in 2017 to pair with fellow metasearch brand Kayak, officials said one of Momondo's core strengths was its brand marketing bonafides. The World Piece video works because it stirs emotions, and this type of dynamic can go a long way toward creating a relationship between consumers and brands.

4 days ago

Highest-Paid Online Travel CEOs of 2018

Highest-Paid Online Travel CEOs of 2018

Dennis Schaal, Skift

The CEOs of Booking Holdings, Expedia Group, and TripAdvisor all saw their total compensation fall in 2018, but only because 2017 was an exceptional year for each. Glenn Fogel of Booking and Mark Okerstrom of Expedia were each appointed as CEO in 2017, and Steve Kaufer of TripAdvisor received a long-term incentive award that was undoubtedly the envy of his peers.

1 week ago

Booking Holdings Delays Charging Hotels Resort Fee Commissions in Major Reversal

Booking Holdings Delays Charging Hotels Resort Fee Commissions in Major Reversal

Dennis Schaal, Skift

Booking Holdings faced opposition from hotels over its new resort-fee commission policy, although the brands that dropped out of Booking.com would not have delivered a material financial hit. This major reversal coincides with a leadership change atop Booking.com and represents a victory for hotels and their controversial fees.

2 weeks ago

Sponsored
New Research: The Evolution of Online Hotel Distribution in Europe

New Research: The Evolution of Online Hotel Distribution in Europe

D-EDGE + Skift

A new whitepaper examining distribution trends in Europe’s online hotel sector suggests that flexibility is a critical success factor for the region’s hospitality operators. Hotel executives must constantly review and optimize their channel mix if they hope to succeed and thrive in this highly competitive environment.

3 months ago

WebBeds, Agoda Rush to Serve New Generation of Muslim Pilgrims to Saudi

WebBeds, Agoda Rush to Serve New Generation of Muslim Pilgrims to Saudi

Raini Hamdi, Skift

Saudi Arabia is expanding its infrastructure to support 15 million Umrah visitors a year by 2020, and 30 million by 2030. WebBeds and Agoda are two major Asian players that are jostling for position in the promising niche.

2 weeks ago

Booking CEO Shakeup and 20 Other Digital Trends This Week

Booking CEO Shakeup and 20 Other Digital Trends This Week

Sarah Enelow-Snyder, Skift

This week in digital news, Gillian Tans is abruptly out as CEO of Booking.com, replaced by Glenn Fogel. Then at Skift Tech Forum, we spoke to an array of tech execs on stage: Expedia on helping travelers sort out trip delays, Carnival on the internet of things, and a former Facebook investor on surveillance capitalism.

2 weeks ago

Expedia to Connect Travelers With Hotels When Their Flights Are Delayed

Expedia to Connect Travelers With Hotels When Their Flights Are Delayed

Dennis Schaal, Skift

Expedia wants to help put customers in touch with hotels to sort out travel complications. That seems like it would be a complicated dance because Expedia doesn't readily share much customer information with hotels, a longtime grievance in the lodging industry.

3 weeks ago

How Online Travel Agencies Operate Their Marketing Teams: New Skift Research

How Online Travel Agencies Operate Their Marketing Teams: New Skift Research

Haixia Wang, Skift Research

As modern marketing gets more complex, seamless delivery of marketing success requires a strong and well-executed operations strategy.

3 weeks ago

Southeast Asia’s Traveloka Pushes Further Into Events

Southeast Asia’s Traveloka Pushes Further Into Events

Raini Hamdi, Skift

Looks like Traveloka is wading deeper into events such as concerts and sports, a big business in Southeast Asia with the biggest gatherings drawing huge local and regional crowds. Its investment in an events technology company shows the potential of tours and activities hasn't been tapped yet.

3 weeks ago

Booking Management Shakeup Leaves Gillian Tans Out as CEO of Flagship Unit

Booking Management Shakeup Leaves Gillian Tans Out as CEO of Flagship Unit

Dennis Schaal, Skift

There's little doubt that Tans' abrupt departure, without any transition time, points to conflicts within Booking Holdings over the company's strategic direction.

3 weeks ago

Online Travel’s eDreams Apes Amazon With Prime Subscription Service

Online Travel’s eDreams Apes Amazon With Prime Subscription Service

Patrick Whyte, Skift

It's a bold move to call your subscription product "Prime," but if eDreams Odigeo's new offering is anywhere near as useful as Amazon's has been, the company will be pretty happy.

3 weeks ago

Why Etraveli’s Airline Tech Deal Could Catch Airbnb’s Eye

Why Etraveli’s Airline Tech Deal Could Catch Airbnb’s Eye

Sean O'Neill, Skift

We don't know much about Airbnb's thinking about launching a flights product, but an unrelated acquisition by Etraveli Group shines a light on some of the business issues Airbnb needs to consider as it crafts a strategy.

3 weeks ago