Australia, NZ & South Pacific

James Cameron Is New Zealand’s Latest Tourism Ambassador

James Cameron Is New Zealand’s Latest Tourism Ambassador

Sarah Enelow, Skift

James Cameron is the latest A-list celebrity to be hired for a major tourism campaign, and this one actually seems like a decent fit.

8 months ago

Is Swimming With Humpback Whales Sketchy or Sustainable Tourism?

Is Swimming With Humpback Whales Sketchy or Sustainable Tourism?

Nikki Ekstein, Bloomberg

Swimming with humpback whales as a tourism pursuit is spreading to Ningaloo Reef in western Australia. We're all for experiential travel -- and this takes it to new heights, or depths, depending on your perspective.

9 months ago

Australia Will Spend $739 Million to Help Protect Great Barrier Reef

Australia Will Spend $739 Million to Help Protect Great Barrier Reef

Victoria Batchelor, Bloomberg

It's unfortunate that the Great Barrier Reef is essentially a chess piece in an election campaign, rather than Australia helping to preserve it simply because it's the right thing to do.

10 months ago

Skift CMO Interviews: Tourism Australia Bet on Food and Wine and Won

Skift CMO Interviews: Tourism Australia Bet on Food and Wine and Won

Greg Oates, Skift

Tourism Australia has shown the power of food tourism to drive higher visitation, but much of that is due to the country's forward-thinking content platforms.

10 months ago

Australian Officials Don’t Want Tourists to Know Great Barrier Reef Is at Risk

Australian Officials Don’t Want Tourists to Know Great Barrier Reef Is at Risk

Matt Siegel, Reuters

We are pretty certain that denying there is a problem is the worst way to make visitors happy about your destination.

10 months ago

New Rules Are Coming to Keep People from Disturbing Dolphins in Hawaii

New Rules Are Coming to Keep People from Disturbing Dolphins in Hawaii

Audrey Mcavoy, Associated Press

Since voluntary measures haven't worked, authorities sound ready to enforce new rules to keep tourists and locals from disturbing dolphins.

1 year ago

New Zealand Looks to Golf Tourism to Boost Foreign Visitation

New Zealand Looks to Golf Tourism to Boost Foreign Visitation

Tracy Withers, Bloomberg

Even to a non golfer, those rolling green hills are attractive. And its smart for NZ to diversify its activities.

1 year ago

Hawaii Bill Would Start to Restore Waikiki Beach

Hawaii Bill Would Start to Restore Waikiki Beach

Marina Starleaf Riker, Associated Press

When an iconic beach is the big ticket selling point in a tropical destination, governments will often invest heavily in sand renourishment projects.

1 year ago

Tourists and Foreign Real Estate Buyers Enjoy Australian Deals

Tourists and Foreign Real Estate Buyers Enjoy Australian Deals

Vinicy Chan and Brett Foley, Bloomberg

We're not sure the real estate angle is the best, but the short-term benefits of lower costs for tourists will likely be a draw this season.

1 year ago

Latest Threat to Great Barrier Reef UNESCO Site Is Nature, Not Man

Latest Threat to Great Barrier Reef UNESCO Site Is Nature, Not Man

Colin Packham, Bloomberg

Australia's most sensitive tourist attraction has been under threat by energy companies and terrible politics the last few years. Now it's Mother Nature's turn.

1 year ago

Qantas Holds Tech Talk in the Skies During Australian Start-Up Flight

Qantas Holds Tech Talk in the Skies During Australian Start-Up Flight

Marisa Garcia, Skift

Qantas promotes Australian leaders in technology and science with a special tour of Silicon Valley, and inspires passengers onboard with the world's first Tech Talk in the sky. Helping startups is the new startup for the aviation industry. We’re not sure what to make of this trend yet. Give us a minute.

1 year ago

New Tahiti Tourism Campaign Ditches Scenery for Spiritual Harmony

New Tahiti Tourism Campaign Ditches Scenery for Spiritual Harmony

Greg Oates, Skift

Tahiti Tourisme's new video and marketing campaign deliver a solid impact, but it needs to ramp up the online experience as well to really sell the message to leisure travelers and corporate incentive travel planners.

1 year ago