Skift Travel News Blog

Short stories and posts about the daily news happenings around the travel industry.

Online Travel

AI Wars Comes For Travel Planning, As Bing Relaunches Around ChatGPT

8 months ago

The Microsoft-owned also-ran search engine Bing has relaunched around conversational chatbot technology powered by ChatGPT, the new sensation owned by OpenAI. In an event today, the CEOs of Microsoft and OpenAI gave a demo of the new Bing, and it will be open to all in coming days. The refreshed Bing provides a chatbox with annotated AI answers — powered by ChatGPT– to the right side of traditional search results. 

The conversational chatbot will, among other types of queries, great simplify how people could search for travel planning on search engines, as this example on the right shows, where the question was: “I am planning a trip for our anniversary in September. What are some places we can go that are within a 3 hour flight from London Heathrow?”

The difference between current version of ChatGPT and this Bing version of it is annotations to the sources, and suggestions on further queries to add to the original one.

These type of instant answers to queries has tons of implications for the travel sector, as we have been exploring on Skift in detail in the last couple of months.

Another fascinating battle to watch: will this conversational chatbot query come to the traditional online booking players (OTAs and even brands’ own digital channels) and what will it to do the travel booking process?

Online Travel

Tripadvisor CEO Steve Kaufer Officially Steps Down and Looks Forward to Next Chapter

1 year ago

Tripadvisor co-founder Steve Kaufer has stepped down as CEO after 22 years, as expected, and Matt Goldberg took over.

Tripadvisor co-founder and CEO Steve Kaufer. Tripadvisor

In a Twitter post Friday, Kaufer offered “some parting thoughts” and said he welcomed any ideas on a new gig that would be “disruptive, challenging and impactful.”

Kaufer and Tripadvisor had a deep impact on how travel is planned and purchased as user-generated content became a staple, and all of the major brands, from online travel agencies to hotels and airlines, followed that path. Tripadvisor signage and plaudits took their place in restaurant and hotel storefronts, and lobbies around the world.

In this post from November, when Tripadvisor began a search for Kaufer’s successor, we touched on some of Kaufer’s big wins and failures.

Beyond profits and revenue marks, Kaufer will known as one of a handful of executives in the travel industry to speak out against former President Donald Trump’s Muslim bans, and anti-immigrant policies.

Whether it is as an angel investor or leading another company, be it a startup or something more established, the business world certainly will hear again from the guy who helped create, from the perch of a Massachusetts pizzeria, what would become a household-name brand, Tripadvisor.

Tourism

Give Up Travel Because of Inflation? Gen Z in UK Is Undeterred

1 year ago

Despite inflation taking a chunk out of family spending power in the UK, only 8 percent of Gen Z respondents in a survey said they would give up vacation plans to cut costs.

But the Advertising Week Europe survey, conducted by Lucid, found a generational divide on the issue. Boomers — people age 68-77 — were the most likely (27 percent) to give up on their holiday dreams because of inflation, which saw the Consumer Prices Index jump 9 percent year over year in April.

“Fewer than half (46 percent) said they would cut back on travel and holidays, indicating cancelling trips already delayed by the pandemic is out of the question for many,” Advertising Week Europe said.

The survey also uncovered regional differences on the issue within the UK. For example, survey respondents in England’s southwest, which includes places like Bristol, were the least likely (9 percent) to quash travel plans because of inflation.

However, survey respondents in England’s east, including London, as well as people in Northern Ireland, were the most ready (23 percent) to cancel their vacation plans.

Meanwhile, plenty of U.S. residents plan to get into their cars or take flights over the upcoming Memorial Day weekend.

The Vacationer found that 60 percent of U.S. adults plan to travel during Memorial Day weekend, up from 27 percent a year ago.

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