Skift Travel News Blog

Short stories and posts about the daily news happenings around the travel industry.


Live Nation Enters Travel Industry With Music-Led Experiences

1 month ago

Live Nation is bringing to market Vibee, a music-led experience and travel offering.

Source: Live Nation/Vibee

Touted as a ‘music-led destination experience company’, Vibee aims to offer traveler’s and music fans alike the chance to immerse themselves in different musical genres while exploring some of the world’s most exciting destinations via three core areas: curated experiences, festival integrations, and Las Vegas residencies.

“Vibee was founded to build indelible memories between fans and their favorite artists in a new way,” said Harvey Cohen, president of Vibee. “We are poised to deliver a range of once-in-a-lifetime destination experiences for every type of fan in vibrant locations all over the world.“

Experiential travel continues to be a growing trend among tourists who seek unique and immersive experiences. Vibee aims to enhance the travel experience by providing exclusive access to popular artists and events, including EDSea, a cruise and electronic dance music festival, and VIP hotel properties experiences during festivals like Lollapalooza, ACL Festival, and others.

This post is a part of Skift Ideas, which highlights exciting new creative projects, campaigns, designs, and future-making ideas across the travel industry. Skift will also feature a number of leading projects across travel at our 5th annual Skift IDEA Awardswhich has become the travel industry’s most coveted achievement for excellence in innovation, design, experience, and now, automation.

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Hilton Launches Music Concerts Starting With Brandi Carlile to Highlight Connected Rooms

4 months ago

A smart new campaign launched by Hilton, highlighting its connected rooms feature, for travelers looking for larger spaces when booking family or group travel. First in this “Connecting Room Concerts” series, a performance from Brandi Carlile, six-time Grammy-Awards winner – and nominated seven times for tonight’s 2023 Grammys Awards – from a pair of connected rooms at The Beverly Hilton.

Hilton has been a long-time sponsor of the premier music awards, in its 35th year now, with Hilton Honors loyalty program members who get special benefits at the awards.




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