Articles by Jeremy Vargas

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Why Travel Brands Need to Be Present Across the End-to-End Journey

Why Travel Brands Need to Be Present Across the End-to-End Journey

Travelport + Skift

Thanks to mobile’s ubiquity, there’s never been a better time for brands in the travel space to consider how they can offer their customers practical solutions and real value throughout the complete traveler journey.

7 months ago

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A Mobile-First Mentality Is Key to Engaging Today’s Business Traveler

A Mobile-First Mentality Is Key to Engaging Today’s Business Traveler

Sabre + Skift

Companies need to take a mobile-first approach that offers on-the-go flexibility to connect with today’s business travelers, encourage in-program bookings, and help make travel and expense activities as seamless as possible.

1 year ago

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How AI and Machine Learning Can Help Fix Corporate Hotel Booking

How AI and Machine Learning Can Help Fix Corporate Hotel Booking

DEEM + Skift

Out-of-policy hotel bookings have long been a source of frustration for corporate travel managers and travel management companies. AI and machine learning technologies can help address the issue by presenting business travelers with hotel options that match their personal preferences.

1 year ago

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Why a Seamless Payment Strategy Is Key to Selling More Ancillary Services

Why a Seamless Payment Strategy Is Key to Selling More Ancillary Services

worldpay + Skift

Travel providers who want to provide customers with a seamless travel experience should no longer think of the payment process as an afterthought.

1 year ago

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Free Insights Deck: Demystifying Airbnb For Corporate Travel Managers

Free Insights Deck: Demystifying Airbnb For Corporate Travel Managers

Airbnb + Skift

It’s no question that many modern business travelers are seeking alternative accommodations to customize their travel experience. In this overarching examination of the overall state of the corporate travel market, we’re breaking down what Airbnb for Work can add to a managed travel plan for travelers and travel managers alike.

1 year ago

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Free eBook: 22 Creative Destination Marketing Campaigns

Free eBook: 22 Creative Destination Marketing Campaigns

CrowdRiff + Skift

They say “imitation is the sincerest form of flattery,” and we’re not saying destination marketers should imitate these campaigns — but it’s certainly worth having a look.

1 year ago

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Building Millennial Business Traveler Loyalty Through Better Mobile Experiences

Building Millennial Business Traveler Loyalty Through Better Mobile Experiences

DEEM + Skift

Like so many other industries, corporate travel is being shaped by mobile-first millennials—which means companies must adapt to meet their unique habits, or be left behind.

1 year ago

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Are Single Platform Travel and Expense Tools Always Best for Business Travelers?

Are Single Platform Travel and Expense Tools Always Best for Business Travelers?

DEEM + Skift

Using a customized approach to corporate travel booking and expense management can often be more advantageous than sticking with a traditional single vendor solution, simply because that’s how it’s always been done.

1 year ago

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Three Things to Know About How Chinese Travelers Book Their Trips

Three Things to Know About How Chinese Travelers Book Their Trips

worldpay + Skift

Travel providers looking to target Chinese travelers need to pay attention to what they want out of a booking experience.

1 year ago

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How Cross-Device Marketing Is Changing The Way Brands Engage Travelers

How Cross-Device Marketing Is Changing The Way Brands Engage Travelers

Adobe + Epsilon + Skift

Advances in cross-device marketing orchestration are shifting how brands engage consumers on a more personalized basis across their entire customer journey by delivering the right content in the right channel at the right time.

1 year ago

FREE Report: Building Brand Love and Loyalty in Luxury Hospitality

FREE Report: Building Brand Love and Loyalty in Luxury Hospitality

View from ILTM + Skift

This Skift Trends Report, produced in partnership with International Luxury Travel Market (ILTM), explores the many disruptions in luxury travel where tired narratives about what upscale travelers want no longer suffice.

1 year ago

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Free Report: Defining Conventions as Urban Innovation and Economic Accelerators

Free Report: Defining Conventions as Urban Innovation and Economic Accelerators

Meetings Mean Business + Skift

The meetings and conventions industry is evolving into a global innovation distribution channel. The challenge is mapping and measuring those long-term impacts.

1 year ago