Haixia Wang

Latest Stories

Business Travel

U.S. Travel Arrangement and Reservation Sector to Top $57 Billion in 2020: Skift Research Forecast

The travel arrangement and reservation services sector has experienced strong growth for the past few years and outperformed other major travel verticals. We believe this trend will continue in the next few years, aided by more digital transformation.

Haixia Wang , Skift Research | 5 years ago

U.S. Travel Arrangement and Reservation Sector to Top $57 Billion in 2020: Skift Research Forecast

Skift Originals

What’s Driving Growth for Travel’s Arrangement and Reservation Services: New Skift Research

Travel advisors still exist; tour operators are the last sector to move to digital; online travel platforms are scrambling to keep the growth rate high. We are expecting to see more changes shaping the travel arrangement and reservation services sector in the next few years.

Haixia Wang, Skift Research | 5 years ago

What’s Driving Growth for Travel’s Arrangement and Reservation Services: New Skift Research

Hotels

The Top 10 Skift Research Reports in 2019

Heading into 2020, we handpicked 10 reports we published in 2019 that touch upon the most important topics and trends in travel. These themes should be top of mind moving forward.

Haixia Wang, Skift Research | 5 years ago

The Top 10 Skift Research Reports in 2019

Online Travel

How Online Travel Agencies Operate Their Marketing Teams: New Skift Research

As modern marketing gets more complex, seamless delivery of marketing success requires a strong and well-executed operations strategy.

Haixia Wang, Skift Research | 5 years ago

How Online Travel Agencies Operate Their Marketing Teams: New Skift Research

Hotels

Homesharing Will Take a Bigger Bite of Hotel Market Share: New Skift Research

As one of the largest travel sectors, accommodations will continue to grow as travel becomes an even more integral part of consumer lifestyles. Yet it remains to be seen if the disruption from alternative accommodations will fundamentally shake up the entire sector.

Haixia Wang , Skift Research | 5 years ago

Homesharing Will Take a Bigger Bite of Hotel Market Share: New Skift Research

Hotels

New Skift Research Suggests Homesharing Will Erode Even More Hotel Market Share

As one of the largest travel sectors, accommodations will continue to grow as travel becomes an even more integral part of consumer lifestyles. Yet it remains to be seen if the disruption from alternative accommodations will fundamentally shake up the entire sector.

Haixia Wang , Skift Research | 5 years ago

New Skift Research Suggests Homesharing Will Erode Even More Hotel Market Share

Tour Operators

Key Benchmarks for Marketing Operations in Tours and Activities: New Skift Research

As travel CMOs and their teams take on more responsibilities, a well-designed and articulated operations plan is crucial for delivering marketing success. Use this series of Skift Research reports to see how you stack up against other companies in your sector in key operational areas and set up strategies to optimize.

Haixia Wang, Skift Research | 5 years ago

Key Benchmarks for Marketing Operations in Tours and Activities: New Skift Research

Skift Research

Marketing Operations in the Travel Industry Benchmarks: Tours and Activities

As travel CMOs and their teams take on more responsibilities, a well-designed and articulated operations plan is crucial for delivering marketing success. Use this series of Skift Research reports to see how you stack up against other companies in your sector in key operational areas and set up strategies to optimize.

5 years ago
Marketing Operations in the Travel Industry Benchmarks: Tours and Activities

Tourism

What Are The Key Benchmarks for Destination Marketing: New Skift Research

As travel CMOs and their teams take on more responsibilities, a well-designed and articulated operations plan is crucial for delivering marketing success. Use this series of Skift Research reports to see how you stack up against other companies in your sector in key operational areas.

Haixia Wang, Skift Research | 6 years ago

What Are The Key Benchmarks for Destination Marketing: New Skift Research

Hotels

New Skift Research Sets Key Benchmarks for Marketing Operations in Hotels

As travel CMOs and their teams take on more responsibilities, a well-designed and articulated operations plan is crucial for delivering marketing success. Use this series of Skift Research reports to see how you stack up against other companies in your sector in key operational areas.

Haixia Wang, Skift | 6 years ago

New Skift Research Sets Key Benchmarks for Marketing Operations in Hotels